Looking for ASO experience in Digital Marketing Manager (App Store Optimization).
As a Digital Marketing Director at our company, you will be responsible for setting up, implementing and managing the overall company’s digital marketing strategy.
Digital marketing strategies are extremely important to our company’s success, so your role will play a crucial role in achieving our business goals and objectives.
We are expecting you to have experience and a big passion for digital technologies and various digital marketing channels.
Roles & Responsibilities
Develop and manage Digital Marketing Campaigns.
Oversee a social media strategy.
Manage and maintain the organization’s website(s).
Optimize content for the website and social networking accounts such as Facebook and Twitter.
Track and analyze website traffic flow and provide regular internal reports.
Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion.
Continually work on the Search Engine Optimization of the website(s).
Fix any errors or bugs in online content.
Arrange webinars and webcasts.
Create online banner adverts and oversee pay per click (PPC) and management.
Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry development.
Collaborate with internal teams to create landing pages and optimize user experience.
Research and forecast future sales and performance trends.
Stay up to date with the latest technology and best practices.
Lead, supervise and motivate members of the digital marketing team
Research competitors and provide suggestions for improvement
Keep abreast with industry and market trends and best practices
Requirements
Should possess knowledge or working experience in ASO (App Store Optimizer).
Good experience in developing and implementing digital marketing strategies.
Good knowledge of all different digital marketing channels.
Good knowledge and experience with online marketing tools and best practices.
Good hands-on experience with SEO, Google Analytics and CRM software.
The sense of ownership and pride in your performance and its impact on the company’s success
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